Yves Durif is a boutique salon.
It’s downtown style, uptown.
We see no difference between women and men but view each client as a whole element.
The focus is to bring the best out of everyone.
We do not give you a haircut but a hairstyle.
Our favorite style is the one which suits you, by enhancing your best features—creating osmosis between cut, color and makeup.

We use products that are easy to use and efficient and straight to the point. Made here in New York.

My favorite cut is the one that looks the best when you fall out of bed...

The Oval shape is my guru.
It is close to the perfect shape.
All of my cuts aspire to that shape whether long or short or curly.

Consultation is my obsession. I would never style a cut before being absolutely sure that the client knows exactly what she/he is going to have done.

I take my inspiration from the movie stars of the 60’s such as: Jean Seberg in “Breathless”, Brigitte Bardot in “And God Created Woman” and young French actresses such as Juliette Binoche and Audrey Tautou.

A haircut is a great medium to express yourself, and certainly is better accessory than a Hermes bag (even though it is the best bag ever...)